18 Aug 2011

Audi Ranked Best Luxury Brand for Total Cost of Ownership by Kelley Blue Book’s Kbb.com

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Audi has been named the number one luxury brand for best total cost of ownership in a new report released this week by Kelley Blue Book’s kbb.com, a leading provider of new car and used car information. According to the latest data, Audi yields the lowest average Total Cost of Ownership for the initial five-year ownership period, topping all other luxury brands.

Total Cost of Ownership for new vehicles is developed using Kelley Blue Book® Residual Values to calculate depreciation costs. Kelley Blue Book calculates total ownership costs for new vehicles by applying a sophisticated valuation methodology along with critical financial data from third-party providers. The Total Cost of Ownership on kbb.com breaks down the typical ownership costs for a particular vehicle, including depreciation, expected fuel costs, insurance, maintenance and repair costs, state fees and more.

Audi’s Total Cost of Ownership success is driven heavily by the Audi A3 2.0T and Audi A4 2.0T models, due to their minimal depreciation and industry-leading fuel economy. The award-winning Audi 2.0 TFSI engine provides 211 hp and 258 lb-ft. of torque and combines Audi valvelift system, variable valve timing and TFSI® direct injection for increased power and efficiency. The Audi 2.0 TFSI® has been the engine of choice for more than 1.3 million Audi drivers worldwide and is one of the most awarded engines of the last decade.

According to Kelley Blue Book’s kbb.com, Audi’s Total Cost of Ownership for the initial five-year ownership period is less than $70,000, beating all other luxury brands.

Kelley Blue Book’s Total Cost of Ownership launched with the redesigned kbb.com in May 2011 and is available free to consumers at www.kbb.com.

Source : Audi of America

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